Do you want to improve the quality of traffic, leads or sales you're getting online?
Euphoric can help you get the right people on your website.
You work hard for months to drive traffic to your website: running ads, publishing content, and using social media to promote the brand. But, as visitors have increased, unfortunately, so far, most of your efforts haven’t turned into quality leads or sales.
Sound familiar? Traffic may be growing, yet lead conversions don’t follow suit – which usually points to an issue with the quality of web traffic and your overall marketing strategy.
To increase the quality of traffic, it’s important to have a system for measuring and pinpointing problem areas, as well as identifying whitespace in your marketplace that you can capitalise on.
Once that is done, you can optimise each channel’s traffic to your website more effectively.
Traffic is vanity, and revenue is sanity.
Traffic increases may look good on paper, but if you’re not driving the right quality of visitors, you’ll always find that your marketing efforts don’t reach their full potential.
This is why the success of our digital marketing campaigns is built upon understanding your business goals, and consumer behaviour and using market insights to create a marketing strategy driven by tangible data rather than driving as much traffic as possible.
Audit and discovery.
At its core, discovery is the process of doing in-depth research into your business, your customers, and your competitors and forms the foundation of marketing strategy development
Once we understand your business, what you do, and your goals, we’ll talk to you about your current marketing activities and how your current marketing activities are performing.
We’ll then go on to understand who your competitors are and what your marketing landscape looks like. We’ll also benchmark your current position against where you aim to be
We conduct extensive research into how your audience searches organically, through paid advertising and social channels. As users interact will interact with you across multiple channels, this will help us create user personas and customer journey maps from the initial awareness stage right through to a purchase.
Website and marketing review.
Now that we understand your customers and target audiences, we need a complete audit of your website, marketing campaigns and marketing assets.
We take a deep dive into the performance metrics in analytics or any other tracking systems you have in place so that we can see how they are performing against your business goals.
We’ll then take all the insights and data we’ve gained to create a unique digital strategy that will help you reach the right audiences, on the right channels, and in the most effective way to deliver sustainable results.
As your agency, we will identify the best opportunities to maximise results and ensure all your marketing activities work together cohesively.
Our recommendations are measurable, with clearly defined milestones, and will grow with your business.
Why choose Euphoric as your digital partner?
We are a completely focused on making sure that you get the best return for your marketing budget, and that we see constant growth for your business from our paid media campaigns.
Over the years we have developed a reputation as an agency the delivers amazing results, which is why other agencies outsource their PPC campaigns to us.
If you want to work with an agency that cares as much about your business as you do, then Euphoric is your next digital partner.
Are you ready to smash it online?
We want to understand a little more about your business and the challenges you're facing.
We are looking to work with ambitious businesses that want to flourish online.
Get in touch if you’re looking for a marketing company that genuinely cares as much about your business as you do!